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Job Description

Digital Performance Campaigns

To localise/translate campaign materials for the digital performance team based in HQ on Indonesian campaigns
Help develop an awesome search marketing activities targeting Indonesian students
Develop our PPC strategy and work closely with Digital Performance team, Product and other teams to track campaign analytics.
Work closely with Sales team to Design, plan and carry out campaign activities for paid clients, to drive traffic and/or leads
Tackle Indonesian keyword lists.

To translate and ensure easyuni.co.id user interface is constantly updated into local Bahasa Indonesia
To advise technology team (where necessary) on features that are required uniquely for Indonesian visitors

To do regular social engagements/posts on relevant social channels (i.e. facebook, twitter, instagram etc.) targeting Indonesian students
To write unique contents specially for our Indonesian visitors in easyuni.co.id portal
To recruit, manage, motivate and quality control team of Indonesian localisers to help localise/translate contents (university info, courses info and articles) within easyuni.co.id
Offline Marketing / Events

Identify, develop and meet school (high school and colleges) counsellors through research, cold calls and networking events and perform close follow-ups
Present easyuni’s products and services as a unique and strong platform to successfully place students into colleges and universities worldwide
May be required to travel to schools to build strong networks and relationships with school counsellors
Assist in business development planning, business strategy and marketing strategies to increase brand exposure and market penetration in schools
Lead, develop and manage the easyuni Student Ambassador Program in Indonesia
Formulate in-school on-ground and online marketing strategies to increase brand awareness to school students and boost student recruitment
Achieve and exceed agreed targets
Prepare reports for management and business development activities

About EasyUni Sdn Bhd

easyuni.com is an online higher education network that connects students and educators to each other. With easyuni, students are able to view college & university information, compare courses and teaching structures, connect with other students independently, view scholarship offers from local and international entities and even communicate directly with education counsellors.The solution is essentially a web based search, compare and form submission application with additional relevant information (tips, FAQ, web2.0 forums, scholarship information, etc.).The website will support the following functions:Student functions• Enabling students to search for relevant IHE’s based on several search criteria’s such as fees affordability, geographical location, areas of interest, courses, etc.• Enabling students to view selected short listed IHE’s in a table-like comparison chart.• Enable students to apply for chosen IHE with a click-of-a-button.• Enable students to receive email alerts to confirm delivery of application forms to the applied IHE.• Allow students to comment and share experiences via Web2.0 functionalities.
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